Contents

Open the theme editor, then the Theme settings icon. The groups below appear in this order. Everything here applies to the whole store.

Colors

Color palette sets every storefront colour at once. It offers Confetti (the default), Sand, Gilt and Disco.

PalettePageButtons and fillsBody textBright block ABright block BDeep bandUsed by
ConfettiWarm white #fffbf5Cobalt #2433c9, white labels#2d2b4aTangerine #ff7d45Sunshine #ffd447Cobalt #1f2bb0The Hooray preset
SandSand #f3eaddTerracotta #a94b29#4a3b31Sage #b3c0a1Clay #e3b697Eucalyptus #3e4a3bThe Garland preset
GiltIvory #fbf7eeDeep gold #86641a#2b2722Champagne #ecdcb4Black tie #16130fBlack #16130fThe Toast preset
DiscoMidnight #0f1230Electric pink #ff4fa8, dark labels#dadcf0Silver #c9cedaElectric pink #ff4fa8#080a1fNo preset. A dark shop: the text is light.

Each bright block carries one text colour of its own, dark on the light blocks and light on Gilt's black tie, so text on a block always reads. Every text and control colour in the four palettes has been measured for contrast. Each palette also has five garland colours used only for decoration: the hero garland, confetti and the plain balloons that stand in for missing photos.

The settings under the palette override one colour at a time. Leave them blank to follow the palette. Changing a bright block or the deep band keeps the palette's text colour for it: dark on every block except Gilt's black tie and the bands, which carry light text, so choose a replacement of similar lightness. A colour you set overrides the palette until you clear it, and colours you set are yours to check for contrast: the measurements no longer apply to them.

HeaderSettingWhat it colours
PagePage backgroundThe page itself
Body textParagraphs
Headings, names and pricesHeadlines, product names and prices
Secondary textIntros, helper text and meta lines
Faint textThe quietest text
Panels and fieldsHeader, cards and drawersThe header, product card tiles, drawers, fields and popovers
Quiet bands and image tilesQuiet bands (occasions, newsletter) and the tile behind product images
Control bordersThe borders of fields and controls
ControlsAccentPrimary buttons, selected chips, the selected day and other fills
Text on accent fillsLabels on those fills
Sale and errorsSale prices and error messages
Colour blocksBright block AThe first bright block, such as tangerine. Text on it uses one dark colour from the palette.
Bright block BThe second bright block, such as sunshine
Deep bandThe announcement bar, the Turning picker and the footer

Sections choose their ground with a Background setting (chapter 4): Page, Surface, Bright block A, Bright block B or Deep band.

Typography

SettingDefaultRangeNotes
Heading fontRecursiveAny Shopify fontHeadlines, the text logo, prices and number balloons. Each preset sets its own.
Heading size100%85 to 120%Scales every headline. Each preset sets its own.
Body fontRadio Canada BigAny Shopify fontEverything you read and press: text, navigation, buttons and labels
Body text size100%90 to 115%, in steps of 5

The display faces Hooray ships with have no italic, so a word you make italic in a heading turns the accent colour instead (Toast's "Here's to you." is gold).

Layout

SettingDefaultOptions
Page widthMediumNarrow, Medium or Wide
Page margin60px16 to 80px. The space at each side of the page on large screens. It's 40px at most on tablets and 16px on phones.
Space between sectionsDefaultCompact, Default or Roomy: the space above and below each section and colour block

Show back-to-top button (on) appears after shoppers scroll down one screen. It steps aside while a form field or its label passes near it at the bottom of the screen, so it never covers what a shopper is filling in. Position is Left (the default, and every preset's) or Right. It's mirrored for right-to-left languages, so pick the side opposite your chat button.

Brand

SettingDefaultNotes
Use a custom logoOffUses the shop name, in the heading font, when off
LogoYour logo image
Logo height44px24 to 80px. Shows when Use a custom logo is on. The logo keeps its shape, and the header shrinks it a little once it sticks.
Text logo size on phones19px16 to 26px. Long shop names look better smaller. They wrap to two lines rather than clip.
Favicon32 x 32px recommended

Motion and effects

Balloons bob on hover and the hero garland sways twice. All motion stops for visitors who prefer reduced motion.

Pop confetti when a party box or garland goes in the cart (on): a short burst from the button. It also pops from a card's quick add button, and once when the cart's free shipping bar fills. Never for visitors who prefer reduced motion.

Commerce

SettingDefaultNotes
Free shipping over0 (100 in the Hooray preset, 150 in Toast)Your real free-shipping threshold, in your store's currency. Leave it at 0 unless you offer free shipping. At 0, the product page line ("Free shipping over $100.") and the cart's free shipping bar stay hidden. They show only to customers shopping in your store's currency.
Show currency codeOffPrints the currency code beside every price

Free shipping over only changes what the theme says. Your actual free shipping is a rate or a discount you set up in Shopify admin, so make the two agree.

Product cards

Cards appear in collections, search, recommendations and Featured collection.

SettingDefaultWhat it does
Image shapeSquareSquare or Portrait (4:5)
Image fitContainContain shows the whole packshot on a warm tile. Cover fills the tile.
Show occasion chipsOnReads the custom.occasions metafield: up to two chips, then a count ("+2")
Show the note lineOnThe first line of the custom.card_note metafield, or the vendor when a product has none. Hidden on phones.
Show quick view buttonOffOpens the product's media, options and buy buttons in a panel without leaving the page
Show quick add buttonOff (on in every preset)Products without options go straight to the cart. Products with options, a required subscription plan, a gift card recipient, or the product.garland template open quick view. Sold-out products get Email me when it's back, which opens the product page.
Show swatchesOffShows the values of the first option that has swatches, such as Color. Swatches before "+" count: 5, from 2 to 8.
Show second image on hoverOff (on in every preset)On devices with a mouse, shows the product's second image while the card is hovered or focused. Products with one image don't change.
Show compare checkboxOffShoppers tick up to 3 products and see them side by side. Stays hidden until a page using the page.compare template is chosen below.
Comparison pageCreate a page in Online Store › Pages, set its theme template to page.compare, and choose it here. A page with another template is ignored, and cards show no Compare.

Badges

A card shows one badge, at the top left of its picture. The first that applies wins: Sold out, Sale, Pre-order (with Show "Pre-order" for oversold products below), Only 3 left, then New.

SettingDefaultWhat it does
Sale badgePercentage, such as "Sale −20%"Or The word "Sale". A product is on sale when its compare-at price is higher than its price.
Show "New" for30d0 to 90 days. Products published within this many days get a New badge. 0 turns the date rule off. A product tagged new gets the badge whatever this says.
Show "Only 3 left" at or under50 to 20. Products tracked at or under this stock get a low stock badge. It applies to variants that stop selling at zero, not those set to continue selling. 0 turns it off.
Show "Pre-order" for oversold productsOffCards say Pre-order for tracked products that keep selling at zero stock or less ("Continue selling when out of stock"), the same rule as the product page's Show oversold variants as pre-orders (chapter 6). A card can't read the product page's setting, so turn both on together.

Event date and delivery

The cart's event date, pickup or delivery choice, and postcode check. Chapter 10 covers every setting in this group, how the zones are written, and how to set up Shopify's own local delivery and pickup to match.

Customer accounts

Customer account menu sets the links in the header account panel. Leave it empty to use the menu Shopify creates for customer accounts.

Social media

Links to Instagram, YouTube, Facebook, X, TikTok, LinkedIn, Pinterest and Threads. They appear in the footer's Social media block.