Contents

The ten colors have no default. An empty color shows "From palette" in the editor and follows "Color palette"; the Notes give its Techno value. A color you set overrides the palette until you clear it. An emptied color ("Transparent") follows the palette too.

Colors

SettingTypeDefaultValuesNotes
"Color palette"Select"Techno""Techno", "Dreamy", "Blueprint", "Monolith"Sets the storefront's ten colors at once. A color you set below overrides the palette until you clear it.

Page

SettingTypeDefaultValuesNotes
"Page background"Color—"From palette" when empty (#000305 in Techno)
"Page text"Color—"From palette" when empty (#7df9ff in Techno)

Panels and buttons

SettingTypeDefaultValuesNotes
"Panel background"Color—"From palette" when empty (#01090c in Techno)
"Button background"Color—"From palette" when empty (#04191c in Techno). Filled controls use the headings and button text color below.
"Headings and button text"Color—"From palette" when empty (#c8feff in Techno)

Body text

SettingTypeDefaultValuesNotes
"Body text"Color—"From palette" when empty (#5fd9d4 in Techno)
"Secondary text"Color—"From palette" when empty (#4a9b9e in Techno)

Structure

SettingTypeDefaultValuesNotes
"Lines and borders"Color—"From palette" when empty (#2ee6e0 in Techno)
"Accent"Color—"From palette" when empty (#b6ff3c in Techno)
"Alerts"Color—"From palette" when empty (#ff8f8c in Techno)

Typography

The default is your visitor's system monospace font, which loads instantly.

SettingTypeDefaultValuesNotes
"Primary font"FontSystem monospace
"Base text size"Range14px13px to 17px, step 1

Layout

SettingTypeDefaultValuesNotes
"Page width"Select"Medium""Narrow" (1440 px), "Medium" (1560 px), "Wide" (1760 px)
"Page margin"Range18px10px to 60px, step 2
SettingTypeDefaultValuesNotes
"Show back-to-top button"CheckboxOnAppears after shoppers scroll down one screen.
"Position"Select"Left""Left", "Right"Mirrored for right-to-left languages. Pick the side opposite your chat button. Shown when "Show back-to-top button" is on.

Brand

SettingTypeDefaultValuesNotes
"Use a custom logo"CheckboxOffUses the shop name when off.
"Logo"Image—
"Logo width"Range180px80px to 320px, step 10Shown when "Use a custom logo" is on.
"Tagline"Text—Short line beside the logo, such as a department or location.
"Favicon"Image—32 x 32px recommended

Motion and effects

All motion respects the reduced motion setting in the visitor's operating system.

SettingTypeDefaultValuesNotes
"Show scanline overlay"CheckboxOffAdds a fixed scanline texture over the page.
"Show grid overlay"CheckboxOff
"Show boot sequence on load"CheckboxOnFades page elements in on the first load.

Copy

SettingTypeDefaultValuesNotes
"Show system chatter in copy"CheckboxOnAdds playful system lines to a handful of strings.

Commerce

SettingTypeDefaultValuesNotes
"Free dispatch over"Number0Your store's real free-shipping threshold, in its currency. Leave at 0 unless you offer free shipping. The header, product page and cart messages stay hidden until you set it, and show only to customers shopping in that currency.
"Show currency code"CheckboxOffPrints the currency code beside every price.

Product cards

These apply to every product card: Featured collection, Product recommendations, collection pages and search results. See Product sections › Product cards.

SettingTypeDefaultValuesNotes
"Show quick view button"CheckboxOffOpens the product's media, options and buy buttons in a panel without leaving the page.
"Show quick add button"CheckboxOffProducts without options go straight to the cart. Products with options, a required subscription plan or a gift card recipient open quick view.
"Show swatches"CheckboxOffShows the values of the first option that has swatches, such as Color.
"Swatches before "+" count"Range52 to 8, step 1Shown when "Show swatches" is on.
"Show second image on hover"CheckboxOffOn devices with a mouse, shows the product's second image while the card is hovered or focused. Products with one image don't change.
"Show compare checkbox"CheckboxOffShoppers tick up to 3 products and see them side by side on the comparison page. Stays hidden until a page using the page.compare template is chosen below.
"Comparison page"Page—Create a page in Online Store > Pages, set its theme template to page.compare, and choose it here. A page with another template is ignored, and cards show no Compare. See Product comparison.

Customer accounts

SettingTypeDefaultValuesNotes
"Customer account menu"Menucustomer-account-main-menuLinks in the header account panel. Leave empty to use the menu Shopify creates for customer accounts.

Social media

Links appear as icons in the footer.

SettingTypeDefaultValuesNotes
"Instagram"Text—
"YouTube"Text—
"Facebook"Text—
"X"Text—
"TikTok"Text—
"LinkedIn"Text—
"Pinterest"Text—
"Threads"Text—

See also